Privacy

Analytics without the privacy trade-off.

Most analytics tools make you choose: useful insights or user privacy. Amami gives you both. Cookie-free tracking, local credentials, and aggregate reporting that respects your visitors and keeps you compliant — no consent banners, no legal headaches.

No personal data collection

We track pageviews, events, referrers, and campaigns using aggregate data only. No names, no emails, no device fingerprints, no cross-site tracking. Your visitors stay anonymous, always.

Cookie-free by design

No cookie banners needed. No consent management platforms. No legal overhead. Your visitors browse uninterrupted while you get the insights you need. GDPR compliance without the friction.

Credentials stay local

MCP setup stores API credentials on your local machine. Your AI assistant never sees your login details. Authorization happens in your browser, not in chat. Your keys, your control.

GDPR-aligned without the headache

Amami is built on principles that align with GDPR, CCPA, and other privacy regulations by design — not as an afterthought:

  • Data minimization: We only collect what's necessary for aggregate analytics
  • Purpose limitation: Data is used for analytics only, never for advertising or profiling
  • Storage limitation: You control retention periods. Self-host for complete control
  • Security: Local credentials, encrypted connections, no third-party data sharing
  • Transparency: Transparent tracking logic means anyone can verify what we track and how

Security model

Read-only by default The MCP server starts in read-only mode. Write operations require explicit opt-in via --write flag or AMAMI_ENABLE_WRITE=1.
Browser-based auth Login, registration, and API authorization all happen in your browser. Agents never handle your credentials.
Local credential storage API keys are stored in your local MCP configuration. No cloud credential storage, no shared secrets.
No third-party tracking We don't use Google Analytics, Mixpanel, or any third-party analytics on our own properties. We eat our own dog food.

How we compare

Privacy-first doesn't mean feature-poor.

Privacy aspectAmamiGA4PlausibleFathom
Cookie-free trackingYesNo (requires consent)YesYes
No personal data collectionYesNo (collects IP, device ID)YesYes
Source available (verifiable)Yes (built on Umami)NoYes (AGPL)No
Self-hosted optionYesNoYesNo
AI assistant integrationBuilt-in (MCP)NoNoNo

Privacy-first analytics, powered by AI.

Install the Amami MCP server and keep your data where it belongs — under your control. 100K events/mo free.

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